Emma Richardson

Social Media Strategist

7+ years experience

Emma has managed social accounts for brands ranging from Brisbane startups to national franchises over her 7-year career. She's opinionated about vanity metrics and focuses obsessively on content that drives actual business outcomes. Previously led social for a top-10 Australian retail brand.

Expertise

  • Social Strategy
  • Community Management
  • Influencer Marketing
  • Paid Social
  • Video Content

Industries

  • Retail
  • Hospitality
  • Health & Wellness
  • Fashion
  • Food & Beverage

Tools

  • Meta Business Suite
  • Later
  • Canva
  • CapCut
  • Sprout Social
  • TikTok Ads Manager

Certifications

  • Meta Blueprint Certified
  • TikTok Ads Certified