Daniel Cooper
Growth Marketing Lead
5+ years experience
Daniel spent 5 years at high-growth Australian startups before joining LMG. He's obsessed with growth loops, experimentation frameworks, and finding the 20% of effort that drives 80% of results. Has strong opinions about 'growth hacking' being mostly nonsense.
Expertise
- Growth Strategy
- A/B Testing
- Email Marketing
- Funnel Optimisation
- Analytics
Industries
- SaaS
- E-commerce
- Fintech
- Health Tech
- Marketplaces
Tools
- Amplitude
- Mixpanel
- Klaviyo
- Optimizely
- Segment
- Notion